by Bryony Thomas | Considered Purchase, Funnels and Filters, Marketing Strategy, Marketing Team, Taps
There’s a perennial debate if you’ve hung around marketing and sales people for long enough, and that is “What is marketing, and what is sales?” For me, marketing is the process of taking your goods and services to market. For many others,...
by Bryony Thomas | Commercial Karma, First Flow Foundation - The Right Work, Marketing Strategy, Mindful marketing measurement
We talk about marketing that underpins sustainable sales results. So, let’s explore exactly what we mean by that, and why it’s so important to get to a point where your sales really do meet these criteria. There are three ways in which sales need to be...
by Bryony Thomas | Case Study
Monkey Puzzle Training & Consultancy took a Practitioner Guided approach to working through the Chapter Companion Courses on the Watertight Webschool. They found it so useful that they went through it all twice with two different experts. ← Back to Case Studies...