29 ways to make sure your business gets found in social media

29 ways to make sure your business gets found in social media

Social media marketing can feel a bit hit and miss. Are you talking to a relevant group of interested people, or are your efforts about as useful as broadcasting into outer space? Here’s a handy list on key things you can do to get yourself, your business and your content found in social media. Maximising your…

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Enter the Watertight Marketing Summer Photo Competition

Enter the Watertight Marketing Summer Photo Competition

I’m willing to bet that I’m not the only entrepreneur to squirrel away a few choice business books on my Summer holiday. I know, I know… we should be relaxing. But, honestly, my business kind of is my hobby too. So, if I’m reading on a beach somewhere it is often a bit of a…

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Pictured: Sharon Tanton, Bryony Thomas, Sonja Jefferson

Back Bristol authors for international Small Business Book Awards

There are less than 48 hours to vote in the Small Business Book Awards, in which two books written in Bristol are currently leading the public vote. Listen to this 10-minute interview with Joe Lemer from BBC Radio Bristol this weekend to find out more: And, if you can’t decide who to vote for… vote…

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Dear John...

Dear John…

I had an email last night from ‘John’ through the contact form on the website, unfortunately I rather suspect the email address isn’t real, so I’ve not been able to reply. So, I’m hoping you’re out there John, and that you’re able read this reply. Watertight marketing indeed Ms Thomas…  you blatantly ignore anti-spam marketing…

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Marketing is like fitness (Part 4)

Marketing is like fitness (Part 4)

I’ve loved expanding on the list of 10 ways that marketing is like fitness, which I originally put together for the final chapter in Watertight Marketing. Today, I reach the final item on my list. And, it’s by far my favourite. 10. Your business will look great, feel great, and it’s fun! I know there…

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Marketing is like fitness (part 3)

Marketing is like fitness (part 3)

With Christmas falling on a Wednesday this year, I’m guessing that today (Monday 6th January) is the first day back at work for many. Yes, a few (crazy) people (like me) were at desks last week. But, today is definitely the end of the festive period by almost everyone’s reckoning. So, outstretched before you is…

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Marketing is like fitness (part 2)

Marketing is like fitness (part 2)

Yesterday, I shared the first three in my list of 10 ways that marketing is like getting fit. I thought it was apt for January, when you’re no doubt looking at your business bottom line, and your waistline, to see if you can make some improvements. Perhaps you’ve even made a New Year’s Resolution or…

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10 ways that getting your marketing right is like getting fit (part 1)

10 ways that getting your marketing right is like getting fit (part 1)

Welcome to 2014. A shiny new working year. January is often a time when business owners approach their marketing activity with renewed enthusiasm, promising that this is the year they’ll really crack it. If you’ve made marketing a New Year’s resolution for your business, let me make some comparisons that might ring a bell. Over…

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9 things a professional marketer will get from reading Watertight Marketing

9 things a professional marketer will get from reading Watertight Marketing

Ok, so forgive me, this post will read a bit like a sales pitch. But, I’ve been asked this question a lot lately – so I thought I’d pen a reasonably complete answer. If you don’t work in marketing. And/or, you’re not interested in what marketing professionals might get from this book… please stop reading….

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