Marketing and sales – what's the difference?

Marketing and sales – what’s the difference?

There’s a perennial debate if you’ve hung around marketing and sales people for long enough, and that is “What is marketing, and what is sales?”…

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Sales funnels don't exist - a marketing lesson from The Matrix

Sales funnels don’t exist – a marketing lesson from The Matrix

I’m going to take a wild guess that you’ve heard of a sales funnel. The last time I did a search for ‘sales funnel’ on…

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