← Back to Case Studies Inside Travel Group engaged Watertight Marketing to undertake a Marketing Team Alignment, Benchmark and Plan, and then have gone on to apply the results “The Watertight Marketing Team Alignment and Benchmark did two powerful jobs for us...
Welcoming your new customers on board is a critical factor in the overall success of your small business marketing, and indeed of your business sustainability. Customer retention is often as important a marketing task as customer acquisition.As the old saying goes...
KashFlow (www.kashflow.com), providers of online accounting software for small businesses, exhibited at business events in their early days. I interviewed them to appear as an example business in the Watertight Marketing book. They took experienced salespeople and...
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