Tutorial: How to show up when people are looking

Tutorial Outcome: Ensuring you show up when people are looking.


A 90-minute recording from Bryony Thomas' live session as part of Members Club PLUS. Each session is made up of three core elements, a tutorial, a guest interview and a surgery session from a real business. In this session:

  • Bryony's Tutorial: How to show up when people are looking.
  • Guest Interview: Mi Elfverson on using video as a powerful marketing tool.
  • Surgery Session: How do we present our business at an important corporate sales meeting?


The session resources include:

  • Video to watch online
  • Audio recording to download and keep
  • Tutorial worksheet
  • Transcript of the guest interview
  • Links to relevant archive articles


This 20-minute workshop looked at:

  • Putting your materials out into the world when someone is looking
  • Three S Timing: Selectivity, Seasonality, Scheduling
  • Comitting to a regular marketing rhythm
  • Why repitition is a good thing: reduce, re-use, recycle.

➜ Includes worksheet designed by Bryony Thomas.


Guest interview with Mi Elfverson, founder of The Vlog Academy,

 Bryony asked:

  • Where does video fit as a format in the marketing content mix?
  • What holds people back from incorporating video into their marketing?
  • How do people get started and get confident with vlogging?
  • What's hot right now in the world of video marketing?


Bryony answered the question:

  • How do we present our business at an important corporate sales meeting?
"I highly recommend Watertight Marketing's Lunch & Learn sessions. The great advice and suggestions I got from Bryony made this lunch was worth the fee x 100! A thoroughly thought-provoking, aha moment session, in a friendly supportive environment."
Dawn Sillett Zoomly
"Such a helpful session today - I'm putting you on my '3 Amazing things that happened' list for today. The Q&A sessions are so valuable in bringing the concepts to life and revealing just how many different ways there are to tackle a marketing challenge. More importantly, they help me encourage some divergent creative thinking with my management team. Thanks again."
Cara Sherliker Adeva Partners
"Bryony's Watertight Marketing methodology has been invaluable for our company. This isn't your traditional marketing theory. This is a company wide approach that gets to the root of all aspects of a business. Thank you!"
Dougal Hawes, Business Development Director SmartBox Assistive Technology
“10 minutes with Bryony on a Q&A call as part of Masterplan unblocked a pricing presentation issue I'd been wrestling with for over four years!"
Julie Peel, Founder & Jeweller Inspired Design
"An hour with Bryony is better for de-cluttering your brain and seeing a clear path than two days in a health spa!"
Jo Reid, MD Calvium

All our courses draw on the award-winning Watertight Marketing methodology captured in the best-selling book by Bryony Thomas...

This session relates directly to:

  • Chapter 2: Identify your leaks
  • Chapter 4: Their pace = your timing

This session was recorded in March 2018.


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You can subscribe the Members' Club PLUS to join these sessions live each month.

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