by Bryony Thomas | Affordable marketing plan, Making Marketing Happen
Reading Time: 5 Minutes Last week one of my speaking buddies shared a little video snippet of them leafing through some beautifully designed and printed worksheets to accompany their online programme. Bam, it hits me. Serious marketing FOMO (fear of missing out). If...
by Cheryl Crichton | Affordable marketing plan, Marketing Team
When I wrote Watertight Marketing I had the MD of a £2m business in my mind. Someone looking to scale their business up. It was to some surprise that the book and Masterplan programme has developed a bit of a following amongst single-person businesses. So, I’ve...
by Bryony Thomas | Flow Foundations
Underpinning all the really practical ideas in Watertight Marketing, there are the Four Foundation Leaks. These are very much about your marketing mindset. If you don’t have these things in place for your business, it’s highly likely that your marketing...
by Bryony Thomas | About the book, Flow Foundations
I’ve written a lot about the parallels between marketing and fitness. The thing is, when I wrote those posts, I wasn’t actually doing any exercise! I see the irony. Many of the business owners I so often encounter know they could do with stepping up their...
by Bryony Thomas | Flow Foundations
For many businesses marketing is something that’s done when the sales pipeline looks a little dry. Then, it’s heads down to deliver the paying work that comes your way. This is truer still in smaller businesses, or where the people your buyers want to talk to during...