Who is Bryony Thomas?
Bucket Lady. Elephant Spotter. Multi-Million Pound Cat Thief.
The Bucket Lady
Bryony Thomas is one of the UK’s foremost marketing thinkers. She is the author of Watertight Marketing, which has been in its best-sellers list consistently for over five years, with no gimmicks. This ground-breaking book has been described variously as “the entrepreneurs’ essential marketing manual”, “a work of genius”, and “a licence to print money”. Centred on replacing the ubiquitous sales funnel diagram with a better metaphor of a Bucket, Funnels and Taps, Bryony is often known as The Bucket Lady.
The Elephant Spotter
She has a disarmingly honest working style, that means that people have often seen her as a marketing confidante more than a consultant. Landing as the divisional director of marketing for FTSE 100 company, Experian, at the age of 28, Bryony quickly developed a knack for asking the questions that matter. If there’s something that needs addressing, you’ll find Bryony pointing to it. This earned her the nick-name, The Elephant Spotter
The Multi-Million Pound Cat Thief
Bryony is also an in-demand professional speaker for business audiences wanting to understand how to deliver sustainable sales results. Whether it’s a boardroom, team day, or a large conference venue, Bryony can be trusted to inspire, engage and entertain. But, more importantly people will leave her talks with immediate actions to take. She has a unique and memorable speaking style, and is often heard describing how to build multi-million pound businesses in the same way as you’d steal your neighbour’s cat. And so, is known as The Multi-Million Pound Cat Thief.
In 2008, Bryony started the journey towards what is today the Watertight Marketing Methodology, working with ambitious growing businesses delivering 12-month marketing transformation programmes. Through her book, her speaking, her events and her hands-on support, Bryony Thomas now gives small business owners the clarity and the structure to step off the roller coaster. To get their marketing to put their business on a sustainable upward curve. Bryony Thomas is The Watertight Marketer.
She does all this part-time around her family, and can be often found playing in the sand pit with her daughter or snuggled up with her soppy grey tom cat, Dylan.
Oh, and, she also loves a strong cup of tea. Milk, no sugar. And, if you’re getting the biscuits in, Bryony will have a pink wafer!
Award-Winning Marketing Speaker for Business Events
Bryony Thomas is an energetic marketing speaker who shows businesses and entrepreneurs how to take calm, confident, control of their business growth. Her speaking style is no-nonsense and direct. She doesn’t shy away from tough subjects, and makes highly effective use of memorable analogies to make her advice stick. Bryony has a real skill for adapting her content to suit the needs of her audience, both through thorough preparation, and by being extremely quick-witted and responsive to the audience in front of her.
The Profit Priority Profile is a truly useful and helpful tool, that helped us realise there is always a scope for improvement. Leaks are straight forward and easy enough to identify, plan a solution and accordingly apply into practice.
Peter really knows his stuff and demystifies the marketing process for small businesses. A very worthwhile workshop.
"The Watertight Marketing process very quickly helped us realise that our existing marketing wasn’t always reaching the right decision makers. That was the first eye opener for us. Joshua has been a quality individual bringing astute analysis right from the start. He has, without a doubt, changed a lot of the things we do. He made a huge difference and we are all delighted with that. His knowledge and appreciation of how the methodology works for us has been first class."
The Confidence & Clarity Conference 2018 opened my eyes more to how we can take our marketing to the next level... Probably the best conference I've been on to date.
Peter makes marketing simple to understand and straight forward to take an action.
Bryony Thomas is a prolific and inspiring writer on marketing. Bryony’s articles range from highly instructive ‘how to’ style information, perfect for the marketer or business owner wanting to roll their sleeves up, to more conceptual missives for the marketing professional. Her articles regularly appear in the business press. Bryony is also the author of ‘Watertight Marketing – delivering long-term sales results’.
"Wow…. What an amazing session, as I said yesterday it was by far the most engaging and relevant Vistage session I have ever been to!"
Bryony is an excellent communicator and an outstanding speaker. She shares her subject matter expertise in an engaging, approachable and crystal clear way. Her methodology is unique, based on solid evidence, real world experience plus a refreshingly creative and humorous twist. More than that though, when she chooses to share her life experiences from stage you see that she’s a woman on a mission to make a difference and ensure her audiences don’t waste time or opportunities. She moved, touched and inspired me. Thank you Bryony.
The Conference was an excellent immersive learning experience. I came along with some understanding of the methodology through reading the book and attending Masterclasses. But after the Conference it's started to permeate my business thinking in a much deeper way.
The event lived up to its name in terms of Confidence & Clarity, not sure that conference is the right name but retreat, as suggested by another attendee isn't either. I would describe it as a truly immersive learning event focused on our personal business priorities. That made it unlike any other conference I've ever attended.