Friday 14th to Saturday 15th September 2018

Powerful & Practical Two-Day Marketing Conference


Bristol, BS1


Want to join us?

We're bringing together the growing community of entrepreneurs using Watertight Marketing to underpin their growth. You're warmly invited to learn, share and connect.

"Without doubt Bryony Thomas is one of the best speakers we have had over the 7 years that we have organised this event." Nick Taimitarha, Richmond Expo

"No speaker has ever made the level of impact as quickly as Bryony Thomas. The sessions she has run have radically shifted their thinking." Ian Price, CEO, Academy of Chief Executives

Award-Winning Methodology

Spend two days with the creator of the multi award-winning methodology, Watertight Marketing, to find out how it is being used by 1000+ across the UK to underpin sustainable sales growth.

Practical & Powerful Sessions

Over two days, you'll be guided through the most powerful frameworks in the best-selling book and see how they've been applied by real clients for amazing results.

Very Exciting Announcement

Fantastic Speakers

Practical Workshops

Live Client Stories

You will leave this conference with...

The Right Client Matrix

A really powerful tool to help you determine exactly who to work with to sustain your energy and your bank balance in the long term.


Your Priority Action Plan

Your plan to tweak your marketing leaks in the precise sequence that means your organisation will get fastest payback and sustainable results.

Three Phase Growth Plan

A manageable phased plan to work through the Watertight Marketing methodology in a way that will make it self-funding and sustainable.

A Phenomenal Toolkit

We'll show you all the new resources available to accompany your copy of the book, so that you can put what you learn into powerful effect.

Connect with a Supportive Community

You'll also meet a community of experts and peers that you can stay in touch with as you put everything into action. We'll be there to answer questions and cheer your success.


Bryony Thomas - The Bucket Lady

Bryony Thomas is one of the UK's foremost marketing thinkers, and is running the key main room sessions. She is the author of Watertight Marketing, which has been in its best-sellers list consistently for over five years, with no gimmicks. This ground-breaking book has been described variously as "the entrepreneurs' essential marketing manual", "a work of genius", and "a licence to print money". Centred on replacing the ubiquitous sales funnel diagram with a better metaphor of a Bucket, Funnels and Taps, Bryony is often known as The Bucket Lady.

Steve Bustin - Hosting the Show

Steve Bustin will be keeping us energised, engaged and entertained. Steve is a professional compere, speaker and speech coach. A business communications specialist, through his company, Get Your Voice Heard, he works with organisations and leaders who need to get their voice heard by the people who matter: customers, staff and the wider world. He’s a former National Speaker of the Year and the author of two books, The Authority Guide to Presenting and Public Speaking and The Authority Guide to PR for Small Business.

Workshop Hosts

On the afternoon of the second day, Premium Ticket holders will be able to attend expert workshops with hands-on marketing specialists.

Cheryl Crichton is A Watertight Marketing Master Practitioner with over 20 years marketing experience. With extensive agency experience, Cheryl has delivered challenging branding and integrated marketing projects from some of the country's best-loved brands. Clients have included Disney, Lloyds Banking Group, WHSmith, Wickes, and many more.

Rachael Wheatley is a Watertight Marketing Master Practitioner with over 20 years marketing experience. Rachael's passion is for integrating sales and marketing to deliver highly effective business development teams and tools. She has extensive experience in professional services and knowledge businesses, navigating the complex buying decisions involved.

Marketing in Action

These business owners have all seen massive marketing success in the last few years. They will share with you the key things that they did in their businesses to make a real difference to their sales success.

Hollie Brooks

Hollie Brooks, Co-Founder of Audenza, will bring you the highlights from a two-year journey, in which the online homewares boutique doubled turnover and profit in year one, and tripled it in the year after that.

Malcolm Miller

Malcolm Miller is the CEO of RTS Group, He'll share key points in his project to move from adhoc to planned marketing, taking their Learning & Development services to global automative retailers.

Karen Meager

Karen Meager is Co-Founder of Monkey Puzzle Training & Consultancy. She will reveal how she and her co-founder each took time to invest in marketing knowledge, and used it to double their turnover.

Josef Elliott

Josef Elliott is the MD of Information Governance specialists, Oyster IMS. He will share what it was that turned their marketing upside down, and increased turnover by 74% in just 9 months.


Day One: Friday 14th September

9-10am: Registration

10.30am: Welcome

11.00am: The Right Kind of Work

12.00pm: Client Story 1

12.30pm: Lunch

1.30pm: The Multi-Million Pound Cat Thief

2.30pm: Break

3.00pm: Client Story 2

3.30pm: Client Q&A

4.00pm: Action Planning

5.00pm: Close

7.00pm Champagne Reception by invitation.

Day Two: Saturday 15th September

8-9am: Registration

9.30am: Welcome

10.00am: Value Hierarchy

11.00am: Client Story 3

11.30pm: Break

12:00: Tweak Your Leaks

12.30pm: Client Story 4

1.00pm: Main Conference Close

1.30pm: Lunch

2.30pm: Workshop Session 1

3.30pm: Break

4.00pm: Workshop Session 2

5.00pm: Close

This is a draft agenda. We reserve the right to amend and substitute speakers.

Your essential manual for confident marketing decisions

Finally, a book that means you can stop wasting money jumping from one marketing tactic to the next, in the hope that the next one will be the answer. You'll finish this book with a birds-eye view on how marketing, sales and service fit together to underpin sustainable and profitable growth. What's more, it's fun to read...

Turn your view of customers inside out

You will see your products and services through fresh eyes and from the perspective of your buyer in a way that helps you to really understand how they make their decisions.

Turn your marketing upside down

One of the many things that sets this book apart is the way that it supports you to sequence your marketing investments, so that each one builds powerfully on the last. You'll know which of your hundreds of competing marketing options deserve your focus now, later, or never.

Secure Your Place

All tickets are for both days.

Main Room Sessions

Join Bryony Thomas and client guests in the main conference room on both days.

Touchpoint Leak™ Profile

You'll be sent an assessment survey in advance to determine where you're leaking profit.

Session Worksheets

A full set of worksheets to capture and structure your thoughts across the two days.

Break Time Refreshments

Tea, coffee, water and snacks will be provided at all breaks.

Delicious Lunch

Fresh and tasty lunch on both days, one day with a harbourside walk and the other day over networking.

Expert Hosted Table

Seating in a roundtable with a licensed member of the Watertight Marketing Expert Community to support your thinking.

Expert Workshops

2 x 60-minute expert led workshops on Saturday afternoon on topics voted for by you.

Paperback Book or Poster

Choose from either a signed copy of Watertight Marketing or an A3 Tweak Your Leaks poster.

Champagne Reception

Join the Watertight Marketing Expert Community for a champagne reception on the Friday evening.

Massage and Quiet Room

Step in for an energising massage or simply a moment of peace and quiet.

Professional Profile Photo

Update your profile photo with a pro head shot whilst you're with us.

Expert One-to-One

You will be matched with the right person from the Watertight Marketing Expert Community for a one-to-one follow-up.

Choose Your Package

The elements you receive are dependent on the ticket type you purchase. We reserve the right to substitute elements of equivalent value. 


Our conference will be held at the fabulous DoubleTree by Hilton in central Bristol.

DoubleTree by Hilton, Bristol City Centre, Redcliffe Way Bristol, BS1 6NJ

0117 926 1823

"Bryony was totally engaging from the start. Great opening, which led to a no-nonsense strategy for a watertight marketing campaign. Bryony challenges conventional ideas of sales pipeline and sale ‘funnel’ concepts in a clear and concise way."
Frank Bastow Academy for Chief Executives
"Bryony is practical, knowledgeable and results-focussed. As a speaker, she's engaging and enthusing, communicating her marketing expertise well, and inspiring business owners to get cracking and start doing simple things that will generate business!"
Tiffany Kemp, Managing Director Devant Limited
"Bryony knocked it out of the park! Some of the comments from our members:
  • "Practical, passionate, relevant, simple"
  • "Brilliant speaker - we've had many... Bryony is one of the best"
  • "Best marketing speaker I have ever seen (I've seen her twice now)"
Her fabulous content/expertise and exceptional presentation skills would be hugely appreciated and valued by any audience. If you are considering Bryony for a presentation on a small stage or big one, book her! You can thank me later."
"We were lucky enough to book Bryony as the headline speaker at Richmond Expo at Twickenham Stadium. She held a captivating 90 minute practical workshop for several hundred attendees. She is without doubt one of the best speakers we have had over the 7 years that we have organised this event. A seminar with Bryony Thomas would definitely be the highlight of any business event."
Nick Taimitarha Richmond Expo
"Bryony spoke at one of my recent events and was fantastic. Although the event only allowed for a short slot, she managed to give unbelievable amounts of content, which people started to implement into their businesses immediately. Bryony's style of speaking is clear, confident and charismatic. The entire audience were captivated during the whole presentation and the comments during an after were amazing."
Kerry Leppier Evolution PR & Events
"I have been organising events for the CIM for around six years and I can honestly say that Bryony is one of the best presenters I have had the pleasure of working with. As well as being a very engaging speaker, personally I find her approach to small business marketing has amazing clarity and borders on the ‘genius’."
"Bryony is a not only a first class speaker and author she is also a first class facilitator when it comes to learning about Watertight Marketing. In fact what Bryony delivers is less about marketing and more about Watertight Execution in business. It was joy to work with Bryony who brings, energy, passion and real know how about how to build and retain business."
Ian Price, CEO Academy for Chief Executives
"Bryony is that rare breed of speaker that not only brings great ideas wrapped up in a compelling delivery, but also backs it up with case examples and actionable insights. Its clear she has a wealth of strategic marketing experience and feedback from anyone seeing her present is excellent. Hire her if you want a no-nonsense, real-world speaker that can inspire an audience to improve their marketing and take action."
John Watton, CMO Adobe
"Bryony recently delivered a presentation at our National Conference, to an audience of over 180 delegates from the housing support sector. Her talk was nothing short of excellent, getting the attendees to actively participate in the session and produce a clear action plan that they could start implementing the next day."
Angela Pantiru, Events & PR Foundations
"Bryony has great energy, structure and sense of humour! This ensured superb engagement throughout my Academy for Chief Executives member workshop. A practical approach with everyone going away with light bulb moments and actions to implement within their business. A great combination of knowledge, content and delivery worked and is highly recommended!"
Glenn Watkins Academy for Chief Executives

Become a Sponsor

Would you like to to help us make this event totally brilliant?

We have sponsorship packages open for organisations who share our values and can add relevant, practical, useful or fun elements to our event. Sponsorships start at just £250 and offer a valuable opportunity to showcase your brand and gain exposure to hundreds of industry experts, thought leaders, bloggers, podcasters, YouTubers, trailblazing entrepreneurs, and potential customers.

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For any queries about this event, do give us a call:

0117 325 77 25








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